Round-the-Clock
Pizza Box
Designed for Toronto's 7 West Restaurant, a 24-hour restaurant that wanted to boost off-hour pizza orders. So, we targeted loyal, regular-hour customers by turning 7 West pizza boxes into reasons why any time can be pizza time. If someone ordered pizza at 1 PM, they received it in a box that suggested why 1 AM is also a great time to devour pizza. 12 boxes were designed, one for every hour, and coordinated to delivery hours.
Photography: Mike Tjioe
Photography: Mike Tjioe
![](https://freight.cargo.site/t/original/i/e460955a826aafd1b4e34d085541f3451d7c69e86586bb8bda2ed867db285bb9/LeoBurnett_PizzaBoxes_02.gif)
![](https://freight.cargo.site/t/original/i/a814201aa66279d27ca3f884726ddaafd3f1ef8aa2290f701b75feb71c6a84d6/LeoBurnett_PizzaBoxes_01.jpg)
![](https://freight.cargo.site/t/original/i/fbfae4207f324548f398f6ef510f8792f2633464367f62266b7bb38dfcd71cdc/LeoBurnett_PizzaBoxes_03.jpg)
![](https://freight.cargo.site/t/original/i/63726437d9e4e2077b3ab0dcde62a6197031e6a33eb463410524a1760a93b21e/LeoBurnett_PizzaBoxes_06.jpg)
![](https://freight.cargo.site/t/original/i/5190c2d135a99d669faea6b9605bb5b0d2e583a6e8414bd0d6eb8d34a5cb9485/LeoBurnett_PizzaBoxes_07.jpg)
![](https://freight.cargo.site/t/original/i/fe5ab8d8c1293b782d7b377a63af5b72905f2d08f44c1ebd38bad22bab2a206e/LeoBurnett_PizzaBoxes_08.jpg)
![](https://freight.cargo.site/t/original/i/39da96990bd85b5f53e5e69aa99d6b9df760145323a1b6d70c9ee55cd4ecb2d2/LeoBurnett_PizzaBoxes_04.jpg)
![](https://freight.cargo.site/t/original/i/18f448b9c59417a41a53efe11ae125c1b6299c81d1975a5aabc8eb1cd7fa2779/LeoBurnett_PizzaBoxes_09.gif)